Product Content Marketer

Product Content Marketer

Bcom/MBA/B Tech/M Tech, Bangalore India
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At SecPod, we’re building a SaaS-based cybersecurity platform to manage and secure enterprise endpoints. We’re looking to hire content marketers for our product marketing team, who will be working to create valuable content to impress and help our customers with the ins and outs of our product and brand. You will be crafting various content materials like webpages, blogs, e-book, mailer content, campaign materials, social media content, product taglines, and anything that will help us position our product and brand in the best way possible.

Job Role

Responsibilities
  • Ideate and write websites, blogs, and various marketing collaterals. Measure ROI and KPIs of each content and campaign.
  • Include and optimize all content for SEO to increase organic traffic
  • Develop content for various marketing campaigns
  • Engage with partners, sales team, and influencers to drive awareness and product demand
  • Proofreading content for errors and inconsistencies
  • Editing and polishing existing content for increasing readability
  • Develop product messaging and positioning. Create stories around the product and educate customers and prospects about the benefits
  • Create an attractive headline and body copy to capture the attention of the target audience
Skills

Requirements

  • 1 to 3 years of experience in content writing/marketing, preferably in a SaaS-based product company
  • Bachelor’s degree in engineering (any stream)
  • Ability to understand the product, target market, and task requirement, and deliver exceptional content
  • Good aptitude knowledge (to understand the product)
  • Excellent writing and editing skills
  • Effective communication skills
  • Ability to work in a fast-paced environment

Important

What to expect from this role?
  • Hand-on experience with writing various articles and using SEO tools
  • Learnings on product marketing and strategies
  • Knowledge in IT security products
  • Exposure to industry and working with experts
  • Learnings on the best practices in the industry
  • Get opportunities to evolve as an efficient product marketer
So, what are you waiting for?
Fill the simple form and reach out to us
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